Mohit Minhas is the product lead for all things advertising at Sellics, the leading all-in-one software dedicated to success on Amazon – for sellers, vendors & agencies. Sellics manages hundreds of millions of dollars in ad spend through rule-based & algorithmic automation, helping customers achieve billions of dollars in revenue. In addition to PPC optimization, Sellics also offers solutions for managing reviews, inventory, content/SEO and profitability.
Mohit leads advertising innovations at Sellics and hosts a monthly PPC strategy webinar where he dives into data-driven PPC optimization approaches for maximizing profitability. He is a veteran of the SaaS industry, having previously led a data analytics and customer engagement platform in a previous life. In his spare time, Mohit enjoys sports & performing stand up comedy.