Presenting: Bid Modification by Placement – a Deep Dive
This talk will consist of a detailed look at the bid modification by placement feature and and how it can be best used, with a few months of data from experiments setup and run from inside actual client accounts to support the assertions.
About Brent Zahradnik
Brent started working with Amazon PPC in early 2015 when a friend who was using FBA to sell a private label brand asked for help. Having a Google Ads management background he was able to realize positive ROI very quickly and saw a market opportunity in helping businesses selling on Amazon grow through effective advertising. He’s been immersed in the world of Amazon advertising ever since. Fast forward to the present and the agency he founded, AMZ Pathfinder, manages $250,000+ in ad spend every month across all North American and EU marketplaces while delivering results for happy clients. With a team comprised of native speakers from all EU marketplaces they aim to be the best Amazon advertising agency for businesses active in the EU.